MWC 2017: What You Need To Know, What to Expect
All about Mobile World Congress!
The Mobile World Congress (MWC) is the largest and paramount gathering of the mobile industry. Organised by the GSM Association (GSMA) which represents interests of mobile operators worldwide, the MWC is an annual event where the global industry gather to collaborate and conduct business.
This event facilitates the avenue for interactions and business collaborations amongst companies within the industry. It includes awards, conferences and exhibition, where thought-provoking panel discussions take place and companies display cutting edge technologies in order to define the future of mobile.
According to available stats, more than 101,000 professionals from 204 countries participated in the MWC around the same time last year. As expected, the MWC 2017 will take place in the city of Barcelona, Spain starting on the 27th February till the 2nd March 2017.
We have discussed so far what the MWC is all about, but how about what to expect from manufacturers and popular brands at the upcoming event.
What to Expect at the MWC 2017? From Whom?
A large number of brands are expected to launch various mobile devices including flagships, in line with the needs, wants and desires of their customers in the global market. The following are some of the flagship devices expected to be launched at mobile world congress 2017.
LG is expected to launch its next flagship – the LG G6 at the MWC 2017. The South Korean based brand is well known for its products from home appliances to mobile and entertainment devices. The LG G6 will obviously boot Android Nougat, equipped with upgraded audio functions, waterproof body and possibly also have either Alexa or Google Home pre-installed. It should start at around US$649.99.
Samsung will not launch the Galaxy S8 at the MWC but could drop teasers and hints at the event ahead of the March release date. Instead, the company will introduce the long speculated foldable smartphone and the next iteration of the Galaxy Tab S series. The Galaxy TabPro S2 is another possibility to go official at the event; it could come with the Snapdragon 820 processor and 9.6-inch (2048 x 1536 pixels) display.
Huawei has a press event scheduled for a day before the commencement of the MWC 2017 proper. The Huawei P10 and P10 Plus smartphones could possibly launch at the event, but could be subject to an April release date. Also the Mediapad tablet series (Mediapad T3) should make an appearance and the successor to last year’s Windows convertible laptop is another possibility.
Following the recent release of the HTC U Ultra and U Play, no major smartphone launch is expected from HTC at the MWC. While the company has not officially scheduled any press event, reports suggests the company is planning to release a new device codenamed HTC Ocean. It is said to offer a unique method of interaction which enable users control the device by swiping or tapping the metal frame.
Thanks to HMD Global, the Nokia brand is living on. The Finnish smartphone brand recently announced it first pure Android OS smartphone – the Nokia 6 in China. Ahead of the MWC (Febrary 26), the company is expected to announce the Nokia 3, 5, 6 and a modern version of the classic Nokia 3310. The Nokia P1 is another Android Nougat tipped to launch at the MWC 2017.
Sony is expected to hit the MWC with five (5) new smartphones. While the names of the devices are not publicly known yet, it is expected to be based the on Xperia X series. A new Android OS tablet is another possibility at the event.
Oppo and OnePlus
Oppo is one of the big names in the smartphone sphere from China based brand, but its presence in the US and UK market is limited. Oppo is expected to hold a press event in order to announce an innovative new technology at the MWC. OnePlus, the sister company of Oppo, is expected to provide hints of the upcoming OnePlus 4. Historically, both brands have found ways to fuse their products in a way. The popular VOOC Flash charging of Oppo became the Dash charging of OnePlus.
There is a lot to expect from all the vendors attending the MWC this year. While there would definitely still be surprises, we are still relying on the old grapevine for guided expectation at the event. Did we miss any product or you have leaks proving existence of other devices to expect? Let us know in the comment box below.
Emma Braun (Freelance Blogger/ Content Writer)