WSJ: China Lifts Ban on Video Game Consoles
China has finally lifted the ban placed Video game consoles in the Country. Good 15 years after placing the ban companies have now been given the all clear to sell or manufacture their video game consoles.
According to Wall Street Journal, new rules will apply to both foreign and domestic console makers which would enable them manufacture and sell their products anywhere in the country according to a statement released by China’s Ministry of Culture.
Around 15 years ago (Year 2000), China Placed the ban on video games citing negative influence on the physical and mental development of children. Throughout this period, the ban did not apply to PC based video games in China.
The ban was lifted partially in 2014 when China allowed console makers to base their operation at the 11-mile free trade zone in Shanghai but on government’s approval. Still companies faced different limitations and restrictions in terms of building local plants for manufacturing amongst others.
This is good news to the game loving Chinese communities, however, it is even far more greater news for the likes Microsoft, Sony and maybe Nintendo to tap into one of the world’s largest video game markets.
Microsoft launched the XBox One in China about a year ago, while Sony launched the PlayStation 4 and PS Vita around March this year. Nintendo also plans enter emerging markets with consoles of it own.