Helwett Packard (HP) has announced its has teamed up with Bang & Olufsen replacement for Beats Audio on its PCS, Tablets and accessories. The company announced it would be dropping Beats Audio for its devices in 2015 due to the purchase of Beats Electronics by Apple.
With over 90 years experience in the business, Danish company, Bang & Olufsen is accustomed to delivering exceptional acoustic and audio experience. Recently the company has the BeoPlay H8 Headphones , BeoPlay A2 music system and BeoSound Moment.
HP and Bang & Olufsen will customise notebook, desktop, accessories and tablets for precise sound. The Bang & Olufsen brand will appear on HP’s Spectre, OMEN , ENVY and select commercial PCS while the B&O Play brand will appear on HP Pavilion PCs , tablets and PC audio accessories.
Commenting on the launch Ron Coughlin, senior vice president, Personal Systems, HP said:
“Audio plays an important role in the experience customers have on their PCs, tablets and accessories whether it’s watching a movie, listening to music or Skyping with friend and family. With their passion and expertise, we are thrilled to work with Bang & Olufsen to create exceptional sound experiences for customers.”
Tue Mantoni, CEO, Bang & Olufsen, also had this to say;
“Bang & Olufsen and B&O PLAY have a long heritage in delivering great music and audio experiences for people no matter where they decide to enjoy their media. We are excited to collaborate with HP to bring our iconic sound to HP PCs.”
The first HP device (a computer) to sport the Bang and Olufsen brands would arrive in the spring but there is no word on when the HP tablets or accessories branding Bang & Olufsen logo will launch.
Source: HP
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